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You are a marketable brand and you have skills and abilities that employers want, but it is up to you how you clearly show what you offer. The following stories and resources  will provide you with actionable steps on how to start creating your personal brand, creating a strong online presence and how to use your personal brand to create job opportunities. 
Marketing yourself and creating a personal brand is about understanding your skills and abilities, and showcasing them with confidence online and in-person.

Three people on a Zoom call discussing a cosmetic product
Blog
Joanne Kim: Working in the Cosmetic Industry as a UI Designer

Ever wonder what it would be like to work in the cosmetics industry as a UI/UX Designer? If so, read more about Joanne's co-op experience with Three Ships Beauty!

A young women with glasses is smiling in the camera.
Blog
Kayla Wu: Working as a UX/UI Designer in the Financial Sector

SIAT co-op student, Kayla Wu, describes her interesting job as a UX/UI designer at Remitbee. Remitbee is a financial organization whose mission is to “Spark the financial revolution by connecting people and money - across borders, currencies, and cultures and is currently looking to hire 15 co-op students for the Fall 2021 semester, so SFU co-op students seeking for a co-op placement this term are highly encouraged to apply.

iPad, notebooks, camera, and graph over a neon background
Blog
Three Skills You Can Leverage to Land Your Dream Digital Marketing Co-op

If you’re like me and obsess over Instagram aesthetics, peruse like-minded communities on Twitter, or aspire to be TikTok famous, then you’ve probably considered a digital marketing career at some point and are ready to make your debut in the industry. Here are four Do-It-Yourself skills that will spice up your resume, helping you to leverage your digital marketing talents before your search for your Co-op opportunity!

Woman sitting on cliff, looking out at view of mountains and body of water
Blog
Your Attitude Determines Your Altitude: How I Found Value in All of My Internships

How you carry yourself in your working environment will determine your growth, achievements, and what kind of work environment you engage in. Read more about how Tiffany realized what she has made out of her experience is what ultimately defined her workplace.

Picture of res team
Blog
Things I Wish I Knew Before Starting my Marketing Communication Co-op

In this article, James details a few things he wishes he knew when he was starting out in his Marketing Communication Co-op placement. Read more to find out what James' top tips for rocking a co-op as a first-timer are. 

Image of Sarah Kim standing in front of a mural
Blog
Practicing Resilience During the Pandemic

Sarah, the only design and marketing coordinator at her workplace, found herself in a tough spot when she had to shift to working from home. Here's what she learned on her journey to becoming resilient and adaptable while transitioning. 

a girl saluting in front of a statue
Blog
The Role of a Social Media Project Manager

Many of us have heard of a project manager, but few of us know what this role actually entails. In this article, Bethany details what an average day might look like as a project manager, and the many steps it takes to pull a project together.

Cheryl
Blog
A Beginner's Guide to Hootsuite

Hootsuite is a great tool for managing social media platforms and can be incredibly helpful on the job! Cheryl shares a few tips on using the program for Hootsuite beginners.

Smiling woman wearing a red shirt and lipstick with dark brown hair
Blog
My Tech Journey Started After The www.

I am a Lefty, a techy, and as my coffee mug says, a “hawt geek”. This is what I can proudly say after finding myself through my first co-op placement. On day one, I thought I signed up for work, but what I really signed up for was a second family at Left of the Dot Media Inc. 

A ceramic block with the words "Write Without Fear" printed ontop
Blog
5 Reasons to Write a Co-op Reflection for the OLC

You might have noticed some amazing co-op stories written by your fellow peers on the OLC, but have you ever considered sharing your story?  Here are five reasons why you should write for the OLC.

 

A photo of the author against a blue backdrop
Blog
Success in Failure

At first, the news was so devastating and heartbreaking ...

group of three students having a discussion
Blog
SFU Student Marketing Association (SMA)

In the second part of her series, Emily highlights the Student Marketing Association and how they help students connect with the exciting field of Marketing!

Natalie, author, smiling
Blog
Making the Most of the End of Term Project

Co-op students are required to do either a project or presentation to complete their co-op requirements at the end of their work term.  As a communications student, Natalie did not know what to expect the first time she presented her PowerPoint presentation for her project.  Read on so you can have an idea of what to expect for yours!   

Girl standing in front of a mosaic tile background
Blog
Behind the Lens at Johnson & Johnson | Part Two

Naina had the opportunity to put her passion to work at her dream company for her 8-month co-op work term. In the final installment of a two-part series, Naina takes on new responsibilities and opportunities to grow as a marketer.

Image of man
Blog
Personal Branding: You’re a Marketable Brand!

With the rise social media, personal branding is a hot topic that is discussed constantly. Your personal brand is basically how people perceive you, and how you market yourself to others. Many students may not be aware of the fact that they need to conduct themselves professionally online because their future employers are now looking at their online presence.

Diary of a Marketing Co-op: Stand Your Ground
Blog
Stand Your Ground

In this segment of Diary of a Marketing Co-op, I look back at the need to be assertive to meet never-ending deadlines and how to balance this with the ability to know when to go with the flow.

Elizabeth and coworker smiling beside each other
Blog
Seeking Approval

The latest entry of the Diary of a Marketing Co-op series looks at the need and importance of aquiring endless rounds of approvals, and what it can teach you.

Diary of a Marketing Co-op: How to be Assertive
Blog
How to be Assertive

This entry of Diary of a Marketing Co-op asks how you can balance a level of assertiveness necessary to get your job done, without steamrolling everyone around you.

Jerkone's online portfolio
Blog
5 Tips for Online Portfolios: Employer’s Perspective

Portfolio tips straight from the employers, they share with us what they look for in online portfolios and how they decide who they’re bringing in for interviews. 

Giving Back with Telus
Blog
Giving Back with Telus

Choosing a company to devote your career to at any stage can be a tough choice. The values of a company matter, so look into what your new workplace values before devoting your time to it.

Improv Tips from Tina Fey
Blog
Improv Tips from Tina Fey

Our marketing co-op student takes a break from discussing the details of her work term to share some advice from Tina Fey on improv and your own co-op semester.

Changing Circumstances
Blog
Changing Circumstances

This edition of my marketing blog strays from my time at TELUS to look back to grade school, where I learned an important lesson about not giving up on myself.

a guy running late carrying a suitcase
Blog
Why is Everything Late?!?

In the next entry from our marketing co-op she contimplates her love of deadlines and fast paced changes, then how it all went out the window. Join her as she re examines the fluid nature of deadlines.

a man working on his ipad
Blog
Branding Yourself

You have the skills, the experience, and you know you can ace that interview. Now how do you get noticed so that you will be invited to an interview?

Elizabeth, author, smiling
Blog
My First Month

This blog will chronicle the next eight months as I complete my second and third co-op terms as a member of the TELUS Marcomm team. My first co-op term was in Fall 2010 when I spent four months as the web intern for the Vancouver Canucks. 

a girl on her laptop
Blog
The Perfect Portfolio

In addition to doing research about the company and job role, as well as preparing great answers, portfolios of work and achievements are becoming an increasingly important part of the interview process.

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